Social media is one of the best ways to spread the buzz about an upcoming event. To maximise your social media marketing efforts, it pays to put some strategy behind your posts. After all, it’s not enough for your followers to see your updates – you want...
Step 1: Define your marketing goals. What is the goal of promoting the event? At first glance it’s obvious: get more attendees to register for our event, but we can be more specific. For example, we can break down the marketing objective into: - Increase awareness. - Increase...
It’s 2022. We’re already two years into a transformative and strange decade. So, what’s the theme of this year? In short: action. Our Marketing Team's have put together 5 trends examples provide the fuel you need to take your mission up a notch. 1. THINK LOCAL After...
Like many during the lockdown, I've tried to educate myself in various new areas. Joe Wicks and fermenting wasn't for me, but the psychology of sales was. As a marketer for various types of businesses, I felt that understanding what made those businesses thrive would...
TL:DR - Skip to the end Last year our Marketing Team won the Hire Space Best Online Marketing Award for their "direct targeting of an ethical/millennial audience and awareness of modern trends." Today our Head of Marketing is here to help you understand why it's essential...